Strategic Minds. Story-Driven Work.

Double Tap is a senior digital marketing and content team based in the Northern Rivers, working across Australia’s East Coast.

Founded by strategist Sammi Hardwick, we work behind the scenes of some of the country’s most considered brands—delivering marketing with rhythm, clarity, and care. Strategy-led. Content-driven. Built to outlast the algorithm.

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For Brands Who Know Better

We choose presence over performance, and so do our clients. Our niche is working with brands who’ve outgrown quick wins and want intentional, crafted marketing that earns its place.

Our partnerships span lifestyle, beauty, hospitality, professional services, and considered products: brands that value clarity, consistency, and long-term relevance.

Clients get senior minds. Calm delivery. Clean systems. Editorial-standard work. Strategy that anchors. Content that connects.

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Marketing Work is People Work.

Double Tap was founded by Sammi Hardwick, a digital marketing director and strategist with a vision to offer a select community of intentional brands an agency that is sharper, smarter and more genuinely sustainable. 

“Our model is simple: Take care of good people. Build brands like they’re ours.
Earn the right to stay at the table.”

Sammi built DTA after watching good people and beautiful brands get churned through the agency machine. Today, DTA is an independent, Northern Rivers-based agency. We’re endlessly obsessed with the work and always opting for better quality over bigger output.

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Your People, Behind The Scenes.

All senior. All specialists. Meet the team behind Double Tap, your strategic, story-driven partners in digital marketing.

A woman with long wavy brown hair, wearing a white dress and a blue denim jacket tied around her waist, sitting on a wooden bench against a plain white wall. She is smiling, holding a smartphone in her right hand, and a glass with a green drink in her left hand.
A young woman sitting on a wooden chair against a plain white wall, smiling lightly at the camera, wearing a white ruffled blouse and brown pants.

Sammi

Matilda

A young woman with long dark hair, wearing a white top and blue jeans, sitting on a wooden bench against a plain white wall, holding an open book and smiling.
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Brooke

Ainhoa

Brand + Creative Lead

Social Media Specialist         

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Kim

Emma

Senior Copywriter & Content Strategist

Founder & Strategist

Special Ops           

Senior Copywriter & Content Strategist

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